Shocking New Commercial Highlights Need for First Aid

Act Fast Rescue Choking Vest
Here's a thought .. did you know that, whilst you're reading this, 2 people will be killed and about 500 will suffer a disabling injury.  The costs incurred in their medical care will amount to approximately $13,020,000.

On average, there are 14 unintentional-injury deaths and about 3,000 disabling injuries every hour!

First Aid classes can easily teach valuable life saving skills to all of us. Have you attended a course, do you know what to do in an emergency?

Do you know what to do if you see someone choking on a piece of food?

The St. John Ambulance organisation, in the UK, have just released a hard-hitting commercial.

"First Aid could help prevent up to 140,000 deaths every year.. The same number of people that die from cancer."

The commercial shows a man who is diagnosed with cancer, his subsequent treatment and recovery .. and his tragic death which could have been prevented.




If you have to wait 5 minutes for the emergency services.. it could be too late!

Learning first aid skills is important for both adults and children. Preparation is the key to remaining calm in a very frightening situation.  There are plenty of courses that you can attend and many will give you a qualification that will be valid in your place of work.

5 most common reasons you can give First Aid

  • Blood Loss
  • Choking
  • Heart Attack
  • Unconscious and breathing
  • Unconscious and not breathing

According to research carried out by SJA,
the main reason people are reluctant to learn first aid is because they think
it is too time consuming or not a priority. 

41% admit that it would take something as severe as the death of a loved one to
make them learn first aid!

We don’t have to feel helpless because life
saving skills really aren’t difficult to learn or to carry out. 

Here are some common misconceptions about
First Aid:

  • Just because you can’t move a
    limb doesn’t mean it’s broken
  • Don’t put butter or cream on a
    burn – cold, running water is best
  • If you put a bleeding wound
    under running water you will wash away the body’s natural clotting agents.  Apply firm pressure to the wound with
    whatever you have to hand and call the emergency services.  Don’t remove the pressure until help arrives
    and you’re told to do so.
  • Don’t tilt someone’s head back
    if they have a nosebleed as blood can block the airway.  Instead, hold the head slightly forward,
    pinch the end of the nose and tell them to breathe through their mouth.
  • If someone has swallowed
    something poisonous don’t try to make them sick.  If it caused damage by burning on the way
    down, it’ll just do the same on the way back up.  Get medical advice immediately and calmly try
    to find out what the substance was, when it was taken and how much was
  • It’s unlikely that you will
    hurt someone’s heart by performing chest compressions if you suspect they are
    having a heart attack.  However, try to
    accurately assess whether the patient’s heart has stopped beating first.  This may sound obvious but it can be quite
    tricky for non-medics to get this right.
  • You need lots of training to do
    first aid.. right?  Wrong!  Simple effective first aid training doesn’t
    require a lot of training.
  • First Aid requires expensive
    equipment.. No it doesn’t.  There are
    lots of ways to improvise and your First Aid Trainer will give you lots of

Do you teach First Aid?  What are your experiences with teaching life
saving skills?  Have you been on a First
Aid course – what did you think of it?





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