Earn a Special Award from the President!

Presidentschallenge The search is on!  Between now and September 2011, 1 Million Americans are needed ..

The President’s Challenge is for everyone .. all ages, all abilities!  Run by the President’s Council on Fitness, Sports & Nutrition, this initiative runs alongside the ‘Let’s Move!’ campaign started by First Lady Michelle Obama. 

Let’s Move is targeting the fight against childhood obesity and the President is now looking to reward individual Americans for their commitment to lead healthier, more active lifestyles.

Commit to just 30 minutes of physical activity (60 minutes if you’re a child) for 5 days a week, for 6 weeks.  You can track your progress online (or with paper records) and join a group to receive encouragement along the way.

Advocates of the scheme include Boys & Girls Clubs of America, National Recreation and Park Association, NHL, NFL, National Junior Tennis & Learning.

Initiatives within the President’s Challenge include the ‘Family Fitness Night’ events.  Parents and children can encourage each other and celebrate fitness at schools and homes all over America. 

Giving clear and obtainable goals is a great sign that this challenge is meant for everyone and a real antidote to our increasingly sedentary lifestyles.  With a variety of challenges designed to test every aspect of fitness you can expect to explore the following areas:

  • Aerobic fitness
  • Muscular strength and endurance
  • Flexibility
  • Body Composition

You can sign up and start your journey for the Presidential Active Lifestyle Award (PALA) here.  Within a matter of weeks you could earn a special award from the President and his team. 

Need help with selecting some equipment to get you and your fitness group started? 

Request our catalog today.


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